Neon Ganesh Scoop Muscle Tank

As part of our continued effort to be the most eco-friendly and sustainable fashion business we can be, we have moved our entire production and printing of garments to our all-new, on-demand production set-up. Rather than manufacture thousands of products in advance, and then store these items in heated warehouses, waiting for them to be sold, all whilst wasting valuable energy and resources, we will instead now complete the final production stage of our garments at the point when an order is placed. Every item, made to order. This results in an extremely efficient, almost zero-waste fashion business, only using resources as they are needed.

As every item is now made to order there is on average a 3-4 day lead time after purchase required to make all items and prepare them for dispatch for our customers. A small price to pay for a huge eco benefit to our planet and its limited resources. One day all fashion businesses will be run this way.